Social media technology specialist EchoJunction has announced a new Australian partnership with Tracx, an award-winning global provider of enterprise social media management software. Tracx provides services to global organisations such as Canon, Kraft, BMW and the Marriott hotel group to name a few.
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Conversocial provides software to global customers including Google, Audi, Hertz Australia, Tesco and Marks & Spencer to name a few. This is Conversocial’s first partnership in the Australian and New Zealand marketplace. The exciting partnership marks another phase in the development of EchoJunction’s software and services offering.
Social customer service is an increasingly important space which brands and enterprises can no longer ignore. The partnership enables EchoJunction through partner Conversocial to provide customer service capabilities to its client who recognise that this is the fastest growing channel for consumer communication.
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Social media technology specialist EchoJunction has announced a new Australian partnership with Brandwatch, an enterprise social intelligence company. Brandwatch is already used by global giants such as ESPN, Heineken, Marks & Spencers, University of Melbourne, Cathay Pacific, Dell, British Airways and BSkyB.
Brandwatch’s first international partnership in the Australian and New Zealand marketplace. The exciting partnership marks an important step in broadening EchoJunction’s offering.
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Plaut, a privately owned provider of SAP consulting and technical services, has announced the launch of EchoJunction, a business positioned at the intersection of social media and enterprise IT.
Adam Fraser is the Founder of EchoJunction as well as Plaut’s chief operating officer. His passion for social media blended with Plaut’s ability to seamlessly deliver cloud and on premise IT solutions to its customers gives EchoJunction a unique offering,
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By Nick Ogle
All of my favourite podcasts are produced overseas. Although, Brett (Breaking Banks) is an ex-pat Aussie living in New York so there is an antipodean flavour to one of my favourites.
So I was very happy in April this year when Adam Fraser & the team at Echo Junction launched the Echo Junction podcast. The aim of Adam’s podcast is to interview thought leaders in Social Media & Digital Marketing to talk about the latest developments in these spaces and how they might be applied to Australian & New Zealand business.
If you are interested in an Australian view on all things Social & Digital Marketing then feel free to listen to the EchoJunction podcast. I can’t recommend it enough and keenly wait for each new episode to be released on Monday mornings.
By Tony J. Hughes
I recently sat down and discussed the importance of technology tools for social engagement with Adam Fraser, founder of social media technology specialist EchoJunction, and he told me which five he uses to great effect with his clients. His wisdom will help you navigate the sea of choice to decide what’s right for your social sales and marketing efforts. Here is Adam’s opinion about the plethora of sales and marketing tools and how they can be harnessed.